What Do I Need To Start Vlogging? 10 Essential Vlogging Tips To Success
How to start a vlog? This is the most common query I encounter every day from the aspiring vloggers. Hence to ease out their situation, I will unfold a step-by-step guide to vlogging for beginners and also share 10 essential vlogging tips for success.
What is a Vlog?
Vlog is a euphonically combined word-group- Video+Blog= Vlog. This is a video format of blogging.
The concept of Vlogging is pretty simple. What I am writing in a blog, if I would have said the same thing in a video format, then it is called Vlogging.
It can be anything from an amateurish video to professionally directed cinematic vlogs, from a product demonstration to exotic travel video, anything.
Off late, companies and individuals are taking vlogs as a video marketing tool and in fact, their results are astonishing too.
As per Wordstrem, an online advertisement manager, about 87% of the online marketers use video content.
Vlog Ideas For Beginners
If you are following the social trends, you shouldn’t have missed that Vlogging or video version of blogging is creating buzz across the social platforms. They are the new genre in expressing one’s thoughts.
Video blogs or Vlogs are becoming so popular that has already created a great viewer base on various social platforms and video publishing sites.
Now the question is how to start a vlog and how it can be a money-making venture?
In this blog, I will be sharing some facts and a step-by-step guide to vlogging for building vlog ideas for beginners.
Besides that, I will also share the prospects of vlogging and the name of the successful YouTubers who have created milestones in vlogging.
What Do I Need To Start Vlogging?
Video blogging or vlogging don’t require the skills of a professional filmmaker. Some simple strategies and techniques can lead you to be a popular vlogger (of course your vlog needs to be an interesting one).
While writing this blog, I won’t hesitate in saying that video blogging or vlogging is somewhat more engaging than text blogging. But certainly, a video blog requires more resources as well as pre and post production planning.
Hence, I thought of explaining those work steps in a much lucid and actionable manner. Here are the steps to make a vlog.
Step 1: Make A Strategy For Vlogging
A written strategy works best for you. Before starting your vlog, consider your actions, skills and knowledge you possess and how best they can be presented to the audience.
Try to be natural in your actions. Because if you indulge in acting, it may be tiring for you and visitors may not enjoy your works. Unlike movies, your natural gestures would draw more falk than choreographed movements.
A written script on most of the occasions works best for your vlogs. So, prepare it, at least for the points that you won’t like to miss. If you follow a well-written script, it would bring down your labor by at least 50 percent as your editing jobs will be much easier.
Step 2: Consider Your Audience
This is a part of your greater strategy, still, I think this topic should be given due emphasis so that you can reach out to the right audience. In the case of audience-specific vlogs, the sales funnel gets narrowed down but the conversion rate improves dramatically.
The audience can be bifurcated into age-specific, gender-specific, industry-specific or country specific. A detailed analysis of your audience can have a better conversion rate than others.
For example, use of terms and vocabularies can be adjusted in your vlog considering the age factors of your audience and so on.
Step 3: Choose The Vlogging Platform
Making videos won’t help unless it is seen by the common masses. Once you think about videos, the first name that pops up in your mind is undoubtedly YouTube. And why not? It has such a big viewer base.
According to some reports, YouTube has a user base of more than 1 billion, almost one-third of the total internet users. So, as a newbie or an experienced one everybody likes to be with the giant. Off late Facebook and Instagram has also garnered great viewership from their video posts.
But you will be pleased to know that there are also some other reputed sites with a considerable user base. Some of them are Dailymotion, Vimeo, Metacafe, Tinypic and Veoh. So, you can choose the suitable one or two for your vlogs.
Step 4: Prepare For Recording
Though it’s not the necessity to have hi-tech equipment for your vlogging, yet recording with a good camera preferably high definition would certainly draw more viewers than the basic one. Remember, the world has already moved ahead with awesome things, so your below average products won’t get marked anymore.
Lighting is also important especially when you are doing an indoor video shoot. And when you are under the Sun shooting in between 8 A.M. to 4 P.M. produces the best results.
Well, some of the gears that you need to start vlogging are:
- DSLR with autofocus, flip screen, and wide-angle lens. Canon 700D is a good choice.
- A unidirectional mike that catches your voice and reduces background noise.
- A tripod to mount the camera. Gorillapod is a special tripod meant for outdoor shooting on which camera can be mounted on uneven surfaces.
- SD card with adequate memory and that has a writing speed of minimum 80mbps.
- A drone if somebody wants to woo viewers with thrills and cinematic aerial footage.
Step 5: Edit Your Video
This is vital. Even an ordinary footage looks highly engaging if you have good video editing skills. A synchronization of video and audio with a perfect mix would surely add some extra subscribers to your channel.
Try to magnet viewers with catchy headlines. Use of sub-titles in the footage makes even more attractive and professional. It’s your editing skills that can differentiate your works with others despite the mediocre content.
There are a number of premium and free video editing tools:
1. Adobe Premiere Pro ($240/year):
It the most popular video editing software among the Windows OS users. It includes all the features including high-resolution video editing.
It supports almost all video formats and hence you can import any video from anywhere you want and start creating super movies.
2. Final Cut Pro ($300 one time buy):
Guys, if you are a Mac-OS user, forget about anything and start using this super video editing software. It is considered one of the best video editing app ever.
It’s powerful, full of features and has a capability of rendering high-resolution videos in just a few minutes.
But the only bad news is, it’s available only for Mac-OS users.
3. Shotcut (Free):
It’s an open source, 100% free and cross-platform video editing app.
This is the most popular video editing software among the newbie video-bloggers. It has tons of features including 4K video editing.
And the best part is, it doesn’t matter whether you’re using Windows or Linux or Mac, you can just download it and start editing videos.
4. iMovie (Free):
If you have an iOS or Mac-OS, forget about anything and start using iMovie video editing app. It’s 100% free and comes loaded with many features.
It has studio-quality titles, in-build super special effects, in-built music library, high-fidelity video filter, and lots more.
But again, the bad news is that it only comes for Mac-OS or iOS users.
Step 6: Build Your Own Vlogging Brand
Uploading an isolated video is not enough. It is the first step for a bigger show. The key to success in vlogging depends on building your brand.
Let people know what you serve. It is suggested that you select a topic you are at home in and go by your niche.
At least, a viewer should feel that he/she would receive the right content what he/she is expecting. This, in turn, helps you build a vlogging brand bigger than an isolated vlog.
His videos tell a story concerning the places and people he visits. His videos are so popular that I am a fan of him.
Step 7: Build A Vlogging Community
Indulge yourself in a bigger vlogging community. Comment on vlogs of other vloggers that address the same topics of yours.
Subscribe to their channels and make friendship with the fellow vloggers.
You may invite other vloggers to watch your content. This will give you more exposure and a larger network.
With our gradual progression towards the internet economy, it has unfolded several modern ways to make money.
One research shows that about one-third of our online activities is spent on watching videos. This internet engagement gives you some excellent earning opportunity as a Vlogger.
Video marketing is the recent trend, exploited by the marketers heavily.
But before jumping on the bandwagon, make yourself prepared to face the reality. For a video blogger, it may even take months or years to build up a dedicated viewer base.
So, don’t expect the success overnight !!
YouTube pays to its contributors based on the number of views of the vlog. So, more the popularity of your vlog, better you will be paid off.
Apart from YouTube payments, there is also a scope for earning through sponsored videos, referral videos, and shout-outs. Product reviews tend to give you handsome earning opportunities based on your viewers count.
Off late big corporate houses are tying up with popular video bloggers to merchandise their brands for a larger customer base.
According to statistics marketers who use videos grow 49% faster than non-video users.
Riding on the future prospects, marketers are proactively involved in collaborating with vloggers, knowing the video is the most popular medium amongst all. And they are in fact reaping the fruits.
Do You Know?
Submitting photographs to stock photography websites is a good source to earn money. If you have a passion for photography and ideas about light and camera focus, then this will really deliver you great yields. Learn how.
The dominance of YouTube has created success stories not merely for itself, but for its thousands of contributors popularly known as ‘Youtubers’.
You will be astonished to learn that some of them have millions of viewers and every day millions and thousands of people watch their videos. They work in different genres and have excelled in their respective niche.
Some of the popular YouTube channels are:
Subscriber count: 66.2 million
Subscriber count: 30.8 million
Subscriber count: 29.4 million
Subscriber count: 23.5 million
Subscriber count: 23.6 million
A Popular Vlog By CaseyNeistat
10 Essential Tips To Be A Successful Vlogger
Getting viewers for your blog be it in text format or video format would be successful only when you follow certain steps. Inspired by such success stories you may think of earning money on youtube. But that requires a fair amount of expertise in the subject and creativity to make youtube videos.
Being a successful Vlogger you need to be natural before the camera. It makes your works less tiring and much enjoyable for your viewers.
Bear in mind that viewing your vlogs should never push your viewers in a state of monotony. Engaging viewers is a great skill that you have to inculcate.
Here are some simple but effective vlogging tips and tricks to win over the viewer’s heart.
- Do your research before publishing your content. Wrong or false information definitely harm your viewership.
- Be cautious about using copyrighted contents. As a good gesture take permission of the owners.
- Don’t try to hide your emotions in the videos. Natural emotions add great synergy to your viewership.
- Don’t compare yourself with the successful YouTubers on the first day of your vlogging. That will give you nothing but depression.
- Indulge in vlogging if you are passionate about it. If you are there for the money and returned empty-handed, you would be upset.
- Be realistic. At the early stages, despite you have done an excellent job, your subscriber counts may not change much.
- At the end of the video, always appeal to your viewers to like, share and subscribe to your videos.
- Respond to your audience comments. Be polite even when they criticize you.
- Take care of your viewer’s choice or request. It creates a friendly relationship between you and your audience.
- Don’t listen to haters. Be focused on what are you doing. Paying heed to their comments may heavily hamper your works.
These tips can be a real benefit if you can act properly on to it. You can also check out some essential vlogging tips by ” Filmora”, in order to have an in-depth view.
Super 6 Freelancing Tips
If you are in the freelancing race, you will be challenged every day by your competitors. It’s a question of your survival. Learn the super tips to earn than other freelancers.
Hope this blog has delivered basic vlog ideas for beginners and satisfy your queries on how to make a vlog. Though vlogging is a lucrative earning opportunity, yet the road to success is not even.
Carry your works with utmost care and passion. Rather than copying other’s content try to create your original story. If your content is engaging, it would surely draw the attention.
If you have any query in this regard please feel free to submit them below in the comments box.